Personal Branding

One of the most difficult things for a designer to do--be your own client.

BrandingGraphic Design
The goal of this project was to create a versatile and novel identity for use as a personal brand. This kind of project is supposed to represent all of our talent, wit and narcissism. Realistically though I knew this identity had to be more about process, experimentation and play--because thats who I am. With this type of experimental approach we are free to really explore and in my case I sketched endlessly, re-learned Adobe Illustrator, carved a stamp, visited a laser cutting machine at Parsons and learned everything about SVG for the web. 
Sketch Collage including monogram study with knot making and application for the web
Letterpress business cards printed by Hoban Press in Washington State
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